
Dance Motion Marketing - Partner of Kristian Altuve
#1 in Dance School
Dance studio marketing agency focused on social media advertising and student enrollment automation.
- Founded
- 2015
- HQ
- Chicago, IL
- Team
- 6-15
Editor’s Choice — honoree press kit available
Access press kit →Founder
Meet the founder

Bryce Conlan
Founder & CEO
Bryce Conlan runs Dance Motion Marketing, a small agency built around a single question: how do independent dance studio owners fill classes without becoming part-time Facebook ads managers? The public founder story on the site is brief — most of the homepage copy is oriented toward studio owners and their pain points rather than Conlan's personal background — so what follows is drawn from the agency's stated positioning rather than a detailed bio. Conlan positions the firm as a partner of Kristian Altuve, a known figure in the dance studio business coaching space, which suggests the agency grew out of that adjacent coaching world rather than a traditional agency pedigree. The thesis is specific and narrow: dance studios don't need more marketing theory, they need an installed system — paid social ads, a CRM to catch every lead, and automated follow-up that converts trial interest into paid enrollment. Everything on the site reinforces that operational posture. The agency frames itself less as a creative shop and more as an outsourced marketing department for studios that would otherwise be juggling ads, texts, and spreadsheets themselves. Community is a recurring theme, with weekly accountability calls positioned alongside the done-for-you services, which hints that Conlan sees the business as part agency, part peer group for studio owners. Team size, tenure, and prior roles are not disclosed on the public site, and readers looking for a detailed founder résumé will not find one there.
Editorial
Editor’s take
Dance Motion Marketing positions itself as a done-for-you ads and automation partner built exclusively for dance studio owners, combining social media advertising with email and text-based enrollment automation. Their core offering centers on lead conversion, student enrollment growth, and 1-on-1 strategist support — making them a strong fit for studio owners who want a dedicated team rather than a self-serve tool. The emphasis on community and accountability alongside hands-on strategist access gives Dance Motion Marketing a recognizable identity within the dance studio niche.
What they do
Services
Done-For-You Social Media Ads
Builds and manages Facebook and Instagram ad campaigns aimed specifically at parents researching dance classes for their children, with creative and targeting calibrated to trial-class offers rather than generic brand awareness. Campaigns are optimized against enrollment volume, not clicks or reach.
Marketing Automation and CRM
Installs a centralized lead management system for studios so every inquiry from ads, referrals, or the website lands in one place, with automated email and SMS follow-up sequences designed around the dance studio trial-to-enrollment funnel.
Enrollment Funnel and Landing Pages
Builds high-conversion landing pages and trial-class funnels tuned to the way families actually decide on a studio — short forms, clear trial offers, and scheduling flows that reduce drop-off between interest and the first class.
1-on-1 Studio Strategy Support
Pairs each studio with a growth strategist who adapts the marketing plan to the studio's location, class mix, and enrollment goals, rather than running an identical playbook across every client.
Studio Owner Community and Accountability
Runs weekly accountability calls and a peer community for client studio owners, treating marketing as an operational habit to be reinforced rather than a one-time campaign setup.
