Kocer Media
#2 in Window
Home-services marketing agency offering web design, strategy, and sales automation.
- Founded
- 2015
- HQ
- Miami, FL
- Team
- 6-15
Founder
Meet the founder
Matt Kocer
Founder & CEO
Matt Kocer is the founder and CEO of Kocer Media, a digital agency that positions itself as a marketing partner for windows and doors companies and adjacent home-services operators. The public founder story on the site is brief: Kocer is identified as the CEO, and the site references his education at Harvard University, but there is no detailed narrative about prior roles, how the agency was founded, or the path that led him to the windows and doors niche.
What can be inferred from the site is the thesis guiding the firm. Kocer Media frames home-services owners as overwhelmed by shifting marketing tactics and stuck with manual sales processes, and argues that the fix is a tighter integration of three things most small operators treat as separate problems: a converting website, a documented marketing plan, and sales automation that consolidates tools and data. The agency's positioning is less about campaign volume and more about operational consolidation for owner-operators who are running lean.
The client roster visible on the Work page skews broader than the windows and doors headline suggests, including a brokerage, hospitality venues, a construction firm, and a metal fabricator, which implies the windows and doors focus is a recent verticalization on top of a general home-services and small-business book. Team size, tenure, and any acquisitions or notable hires are not disclosed on the site. Readers looking for a deeper founder backstory will not find it in the public materials; the site leans on process description and client logos rather than personal narrative.
Editorial
Editor’s take
**Kocer Media** positions itself as a focused three-service partner for home-services operators, built around website conversion, marketing strategy, and sales-process automation — with messaging squarely aimed at owners managing complex technology and manual workflows. The agency's Harvard-educated CEO lends a distinctive credibility signal within a hands-on trade-services market. Their window and doors vertical experience makes them a natural fit for specialty home-improvement contractors looking for streamlined, done-for-you digital infrastructure.
What they do
Services
Website Design
Builds conversion-oriented sites for windows and doors dealers and other home-services operators, with the stated goal of engaging visitors, capturing leads, and differentiating the brand from local competitors who often rely on template sites from manufacturer portals.
Marketing Strategy
Produces a custom growth plan — what Kocer Media calls a Marketing Blueprint — covering demand generation, inbound, content, and social, intended to replace the ad-hoc tactic-chasing common among owner-operated home-services firms.
Sales Automation and CRM Integration
Consolidates quoting, follow-up, and pipeline tracking into a single CRM stack and automates handoffs between marketing and sales, aimed at windows and doors companies whose estimators are losing deals to slow manual follow-up.
Creative and Video Production
In-house creative, content, and video work positioned for showroom walkthroughs, installation project footage, and social proof content that window and door dealers can reuse across paid and organic channels.
Conversational Marketing and Chatbots
Implements chat and messaging workflows on dealer websites to qualify homeowner inquiries (project type, timeline, replacement vs. new construction) before they reach a sales rep.
Fixed-Scope Projects
Offers discrete engagements — third-party audits, data migrations, chatbot builds, or single-site redesigns — for operators who want a defined deliverable rather than a retainer.