
Right Rudder Marketing
#4 in Entertainment
Flight school marketing agency running SEO, paid ads, and lead-nurturing systems to drive enrollment.
- Founded
- 2015
- HQ
- Overland, MO
- Team
- 6-15
Founder
Meet the founder

Tim Jedrek
Founder & CEO
Tim Jedrek is the founder of Right Rudder Marketing, a St. Louis-based digital marketing agency that works exclusively with flight schools and aviation training businesses. The public founder story on the site is brief and leans more on the agency's mission than on Jedrek's personal resume, but the positioning is consistent: Right Rudder is pilot-owned, and Jedrek built the firm around the idea that most flight schools are marketed by generalist web shops that don't understand the buyer journey of a prospective student pilot. Client testimonials reference meeting Jedrek at FSANA, the Flight School Association of North America conference, suggesting he works the aviation trade circuit directly rather than relying on inbound marketing alone. The agency's thesis is that flight training is a high-consideration, high-cost purchase with a long sales cycle, and that flight schools lose most of their enrollments somewhere between the first web visit and the discovery flight. Right Rudder's stated goal is to help 100 flight schools double their student body by 2026, and the firm claims more than $10M in revenue generated for clients and over 10,000 prospective student pilots surfaced in a year. The company describes itself with a pilot-flavored values framework (professionalism, authenticity, passion, innovation) that doubles as a sales device with its target buyer. The founder bio is implied more than stated; most of the site's credibility work is done through named client case studies and aviation-specific language rather than through a traditional leadership page.
Editorial
Editor’s take
Right Rudder Marketing positions itself as a flight-school-exclusive agency built around a proprietary "Flight School Marketing System" that integrates SEO, paid advertising, and lead-nurturing to drive enrollment growth. Their focus on aviation-specific conversion optimization and local search dominance for flight training keywords makes them a recognizable fit for flight schools seeking a specialist rather than a generalist agency. The agency cites enrollment increases of 2–3X for clients, reinforcing their track record within this highly targeted niche.
What they do
Services
Flight School Website Design
Builds mobile-responsive sites structured around the specific decision path of a prospective student pilot, with program pages, aircraft and facility showcases, and discovery flight booking paths. Hosting and technical build are handled in-house so performance metrics tie directly to lead volume.
Search Engine Optimization
Targets high-intent aviation queries such as 'flight school near me,' 'private pilot training,' and city-level variants, combined with local citations and Google Business Profile work to dominate the map pack in a school's service area. Positioned as the long-run replacement for paid media spend.
Paid Advertising
Runs Google Ads, YouTube, Facebook, Instagram, and Google Maps campaigns built around discovery flight offers and intro packages rather than generic brand awareness. The agency reports an average conversion rate above 7% across its PPC programs for flight schools.
CRM Integration & Lead Nurturing
Connects web forms to automated email sequences plus WhatsApp and Facebook Messenger to keep prospective students engaged through the long consideration window typical of a $15K-plus training purchase. Designed to move inquiries from first contact to booked discovery flight.
Video Marketing & Content
Produces cockpit, training, and student-story video content tailored to flight school buyers, used across YouTube pre-roll, social, and on-site landing pages to build trust before a prospect ever calls the school.
Google Business Profile & Directory Management
Manages GBP, aviation directory listings, and citation consistency so schools surface in local 'flight schools near me' searches and in aviation-specific directories that general SEO agencies typically ignore.
Proof of work
