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Case Study · Deck

AE Design Co × IndieMerchstore

12-month engagement

Sales growth

baseline+50%

engagement period

Return on investment

baseline200%

engagement period

The challenge

What they were up against

IndieMerchstore wanted to scale revenue without diluting the independent-music positioning that had earned trust with bands and fans on the platform.

The approach

How the agency worked the problem

Audiction refined paid media targeting and layered retention marketing on top of acquisition, aiming to deepen customer value rather than push reach at any cost. The reported outcome was stronger repeat behavior alongside new customer growth.

Services deployed

  • Paid Advertising
  • Email & SMS Marketing
  • Fanbase Growth

Agency behind the work

AE Design Co

Merch marketing agency for music, sports, and creator brands using email, paid ads, and SMS.