Case Study · HVAC
Bear North Digital × Unnamed DTC flooring company
12-month engagement
Organic sales
baseline+$120K/year
annualized
The challenge
What they were up against
A direct-to-consumer flooring company with a strong product and an engaging website had stalled in organic growth and lacked in-house SEO expertise to break through.
The approach
How the agency worked the problem
Bear North took over organic strategy, targeting commercial-intent keywords in the flooring category and building out top-of-funnel and category content that could rank in the top 10. Work focused on compounding organic sales rather than short-term promotion.
Services deployed
- SEO
- Content
- Website optimization
Agency behind the work
Bear North Digital
Home-services marketing agency running SEO, Google Ads, web design, and Local Service Ads.