Case Study · Construction
GC Sherpa × Gray Squirrel Tree Service
The challenge
What they were up against
Gray Squirrel Tree Service, a professional tree care company serving New York's Hudson Valley, needed a website and marketing foundation that could generate better-fit leads than its prior marketing arrangement had delivered.
The approach
How the agency worked the problem
GC Sherpa rebuilt the site around the services Gray Squirrel actually wanted to sell and layered in local SEO work focused on the specific search terms homeowners use when looking for tree care. The engagement included regular check-ins to review search data, lead quality, and what was and wasn't working, with the team adjusting tactics based on the reporting rather than setting and forgetting.
Services deployed
- Website Development
- Local SEO
“We've been happy with your services and we're definitely continuing into the next year. Compared to our past marketer, there's a very noticeable difference especially in both the amount of leads and the quality of leads.”
Agency behind the work
GC Sherpa
General contractor marketing agency offering SEO, lead generation, and local market positioning.