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Case Study · Mobile Home Dealers

The Mobile Home Guys × Undisclosed MH dealer

12-month engagement

Cost per lead

$23$6

during engagement

Leads in a single month

n/a2,000

December

Appointments in a single day

n/a33

peak day

Appointments and inbound calls

n/a18 appointments and 84 inbound calls

4-day window

The challenge

What they were up against

A manufactured home dealer was paying a cost per lead that made the Facebook channel marginal, and needed both lower acquisition costs and higher lead volume to justify continued spend.

The approach

How the agency worked the problem

The Mobile Home Guys rebuilt the campaign structure for the dealer and ran leads through Judy Ai for qualification, reporting outcomes against cost per lead and appointment volume rather than softer engagement metrics. The same playbook is credited on the Results page with producing four-figure monthly lead volumes and dozens of appointments in compressed windows.

Services deployed

  • Facebook Lead Generation
  • AI Lead Qualification (Judy Ai)
  • Performance Reporting

Agency behind the work

The Mobile Home Guys

AI-powered Facebook ads + lead qualification for manufactured and mobile home dealers.