Case Study
Agency × McInnes Group
unspecified12-month engagement
The challenge
What they were up against
McInnes Group, led by Lachlan McInnes, came in looking for a transparent growth partner after previous experiences in the trade-marketing category that lacked clarity on deliverables and outcomes.
The approach
How the agency worked the problem
The agency ran McInnes through its standard install — website, ad accounts, CRM and automated follow-up built under one roof — with founder-level involvement from Daniel Brown and access to the firm's client community. The emphasis, per the testimonial, was on clarity of process and responsiveness rather than volume of deliverables.
Services deployed
- Website
- Paid ads
- CRM
- Strategy support
“My experience so far has been excellent. Quick, clear and transparent from the start. Very positive attitude with a top notch facility for holding events. Daniel genuinely cares about his customers, which is refreshing in this industry. Highly recommend!”