Case Study · Professional Services
Zebrand × Quality Control Technology
24-month engagement
Year-on-year growth
not quantifiedsustained YoY growth attributed in part to PPC
two years
The challenge
What they were up against
Quality Control Technology had undergone a change of management and recognised it needed to modernise its commercial operation, including a shift toward digital acquisition, as part of a wider business evolution.
The approach
How the agency worked the problem
Zebrand was brought in to run the PPC side of a broader transformation that also included operational changes and a new website. Clark built and managed the Google Ads programme alongside those internal changes so paid search compounded with, rather than competed against, the rest of the rebuild.
Services deployed
- Google Ads Management
- PPC Strategy
“Our business has undergone a change of management in the past two years, and we brought Devon on as we knew we needed to adapt to digital marketing as part of the business' evolution. Operational improvements, a new website and Devon's PPC have all contributed to year-on-year growth, and we look forward to more years of the same.”
Agency behind the work
Zebrand
UK-based Google Ads management agency for professional-services and e-commerce brands.