
Alecan Marketing Solutions
#1 in Entertainment
Digital marketing agency serving events and hospitality venues with web design, SEO, and paid advertising.
- Founded
- 2015
- HQ
- Glendale, California
- Team
- 6-15
Founder
Meet the founder

Armen Akopyan
Founder & CEO
Armen Akopyan is the CEO and Director of Operations of Alecan Marketing Solutions, a Glendale, California-based digital agency he positions as a full-service shop for service businesses that rely on local demand. The public-facing founder story on Alecan's site is brief; the About page foregrounds the team and capabilities rather than Akopyan's personal history, noting only that leadership brings more than 17 years of experience in digital marketing. What can be inferred from the site is that Akopyan runs Alecan as a multidisciplinary operation, with directors for web development, social media, creative, and paid media working under one roof in Glendale rather than a distributed freelance model. The agency's thesis, as communicated across its pages, is that service businesses need integrated execution — site, SEO, paid media, and creative — rather than a single channel bolted onto an existing marketing stack, and that vertical familiarity matters more than generalist scale. Alecan lists wedding venues, medical spas, legal, home services, hospitality, restaurants, nightclubs, and hotels among its focus industries, with events and hospitality venues forming the clearest throughline in the entertainment niche. The firm markets itself as certified across Google, Bing, Facebook, and AMA coursework. Readers should treat the founder narrative as implied rather than stated: Alecan's site invests more in describing team structure and service breadth than in personal founder lore, so specifics about Akopyan's pre-Alecan career are not disclosed on the public site.
Editorial
Editor’s take
Alecan Marketing Solutions positions itself as a full-service digital marketing agency with a focused specialty in events and hospitality—wedding venues, medical spas, and event complexes are prominently represented in their client work. Their service model centers on lead generation, conversion optimization, and brand loyalty, supported by a team-driven culture. The agency's hands-on experience across hospitality verticals makes them a strong fit for venue and event-based businesses seeking integrated digital strategy.
What they do
Services
Website Design & Development
Builds custom venue and hospitality sites designed around tour requests, booking inquiries, and event-date lead capture rather than generic contact forms. Layouts emphasize visual galleries and clearer calls to action suited to wedding venues, restaurants, and nightclubs where imagery drives the decision.
Search Engine Optimization
Targets location- and intent-driven queries typical of event and hospitality search behavior, such as wedding venues and private event spaces in a given metro. Pairs technical SEO with ongoing content outreach to build authority in competitive local markets.
Paid Search Advertising
Runs Google and Bing paid search campaigns tuned to high-intent booking and inquiry keywords for venues, restaurants, and hospitality operators. Focus is on qualified lead volume and cost per inquiry rather than broad traffic.
Facebook and Paid Social Advertising
Uses paid social to reach engaged couples, event planners, and local diners with creative built around venue imagery and video. Campaigns are structured around lead forms and retargeting pools rather than generic awareness.
Commercial Photography and Video Production
Produces in-house venue photography and video to feed both websites and paid social, on the premise that entertainment and hospitality conversions are driven by visual proof of the space and experience.
Conversion Optimization and Email Automation
Layers on-site CRO and email follow-up automations so that venue tour requests and booking inquiries are nurtured through to contract rather than lost between first click and sales team handoff.
