KickStart Dental Marketing
#1 in Dental
Dental-focused marketing agency emphasizing patient acquisition, call handling, and retention systems over volume tactics.
- Founded
- 2007
- HQ
- Parker, CO
- Team
- 6-15
Editor’s Choice — honoree press kit available
Access press kit →Founder
Meet the founder
Chris Pistorius
Founder & CEO
Chris Pistorius leads KickStart Dental Marketing, a dental-focused agency based in Elizabeth, CO that specializes in digital marketing, Google Ads, SEO, and patient acquisition systems for dental practices.
Editorial
Editor’s take
KickStart Dental Marketing positions itself as a dental-only specialist with 17+ years of experience, differentiating through systems integration — combining call handling, patient follow-up, and case acceptance coaching alongside traditional marketing. Their one-client-per-market model and outcome-based strategist compensation signal a high-accountability, relationship-driven engagement style. Podcast content and case studies reinforce their depth of focus, making them a strong fit for practices seeking a long-term partner rather than a transactional lead-generation vendor.
What they do
Services
Dental SEO
Local and organic search built specifically for single-location and small-group practices, focused on ranking for high-intent procedure and neighborhood queries rather than generic 'dentist near me' volume. Tied to one practice per market so rankings aren't cannibalized across clients.
Google Ads for Dentists
Paid search built around procedure-level intent (implants, Invisalign, emergency dentistry) with an explicit emphasis on what happens after the click. Pistorius's public stance is that raising ad budgets without fixing call handling amplifies waste, so campaigns are paired with call tracking and front-desk review.
Dental Practice Websites
Custom-built sites designed as conversion assets rather than brochures, with the patient journey — procedure pages, scheduling, trust signals — prioritized over design flourishes. Built to integrate with the agency's call-handling and follow-up tooling.
Social Media Marketing
Organic and paid social tailored to local practice growth, used primarily to support retention and referral loops rather than cold patient acquisition.
PatientLine AI and CallGuard
Proprietary AI tools that monitor inbound call handling, flag missed-opportunity calls, and score front-desk performance. Built around the agency's view that most practices lose more revenue at the phone than they do in the ad auction.
SmartFollow AI
Automated follow-up system aimed at leads that inquired but didn't book, and patients who cancelled or no-showed. Targets the 'leads that go to die' gap Pistorius describes in his podcast.
Proof of work