Plumbing & HVAC SEO
#1 in Plumbing
Specialists in SEO, paid search, and lead generation for plumbing and HVAC contractors.
- Founded
- 2010
- HQ
- Miami, FL
- Team
- 16-50
Editor’s Choice — honoree press kit available
Access press kit →Founder
Meet the founder
Josh Nelson
Founder & CEO
Josh Nelson founded Plumbing & HVAC SEO to help contractors compete online against the big national brands. The agency focuses exclusively on plumbing, HVAC, and adjacent home-services trades, and has built repeatable systems for SEO, Local Service Ads, paid search, and conversion-optimized websites that produce measurable, attributable job volume.
Featured video
Editorial
Editor’s take
Plumbing & HVAC SEO positions itself as a dedicated specialist in home-services digital marketing, focusing exclusively on plumbing, HVAC, and electrical contractors rather than serving broad industry verticals. The agency's reported metrics — 400+ clients served, a 95% retention rate, and 7.1 million monthly leads generated — reflect a track record built within a tightly defined niche. A three-time Inc. 5000 ranking, alongside core service offerings spanning SEO, PPC, Local Service Ads, and website design, reinforces their standing as a recognized name among trade contractors seeking specialized growth partners.
What they do
Services
Local SEO
Optimizes plumbing and HVAC contractors for city-plus-service queries (e.g. 'water heater repair Tampa') by building out service-area pages, Google Business Profile management, and local citation structures tuned to trades directories rather than generic business listings.
Paid Search (Google Ads)
Runs intent-segmented campaigns separating emergency calls (burst pipe, no AC) from planned jobs (install, replacement) so contractors can bid aggressively on jobs with higher ticket value and avoid wasting budget on tire-kickers and DIY searchers.
Local Services Ads Management
Handles the Google LSA setup, verification, and ongoing dispute process for unqualified leads — a meaningful line item for contractors since LSA charges per lead and credits are only issued when properly contested.
Contractor Websites
Builds and hosts websites designed around the call-booking funnel for trades: click-to-call prominence, financing callouts, service-area coverage, and review integration, rather than generic small-business templates.
Reputation Management
Automates review requests after completed jobs and monitors Google, Yelp, and industry-specific platforms, treating review velocity as a direct ranking and conversion input for local plumbing and HVAC searches.
Lead Generation Strategy
Coordinates SEO, paid, and LSA spend against a single booked-call target rather than running each channel as a silo, with call tracking and recording used to tie spend back to revenue-qualified jobs.