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Case Study · Construction

BuilderLab × Pinnacle Custom Homes

Austin, TXcustom home builder3-month engagement

Qualified leads per month

347

90 days

Lead increase

baseline1467%

90 days

New revenue attributed

$2.3M

engagement

The challenge

What they were up against

Pinnacle Custom Homes was generating roughly three qualified leads per month in the Austin custom build market, well below the volume needed to keep a consistent project pipeline.

The approach

How the agency worked the problem

BuilderLab enrolled Pinnacle in its top-tier Dominate program, combining paid search and Meta campaigns targeted at high-intent Austin-area buyers with SEO and a lead-nurture system designed for the long custom-build decision cycle. The site frames the engagement as a full-stack rebuild of the builder's digital front door rather than a single-channel intervention.

Services deployed

  • Full Growth Program
  • Google & Meta Ads
  • SEO
  • Lead Nurturing

Agency behind the work

BuilderLab

Custom home builder marketing agency running Google/Meta ads, SEO, and lead-nurture systems.