Case Study · Pest Control
Dagmar Marketing × Turner Pest Control
Cost per conversion
Google case study period
Mobile device conversions
Google case study period
The challenge
What they were up against
Turner Pest Control operates in a crowded Florida pest and termite market where paid search costs can escalate quickly and mobile lead quality is uneven. The company needed to grow qualified lead volume while controlling cost-per-conversion.
The approach
How the agency worked the problem
Dagmar restructured Turner's Google Ads account around tightly themed campaigns and refined mobile bidding, landing page experience, and conversion tracking. The work was paired with ongoing local SEO so organic and paid channels reinforced each other across Turner's service areas. Google selected the program as a published Premier Partner case study.
Services deployed
- Pay Per Click Management
- Local SEO
- Website Design
Agency behind the work
Dagmar Marketing
Pest control and medical services agency running SEO, PPC, and web design with AI-optimization focus.