Case Study · Ecommerce
Hiflyer Digital × The Jewelry Vine
Email & SMS share of total revenue
post-engagement
The challenge
What they were up against
The Jewelry Vine, a jewelry ecommerce brand, was heading into the holiday season without a retention program capable of capitalizing on its list, and the owner had been burned by previous marketing vendors.
The approach
How the agency worked the problem
HiFlyer committed up front to taking email and SMS to 30% of total revenue, then executed a 30-day holiday push built on the S.P.A.M. framework, combined with ongoing flow and segmentation work through the year. Weekly check-ins and an emphasis on quick wins were used to build trust after prior vendor experiences.
Services deployed
- Email Marketing
- SMS Marketing
- Retention Strategy
- Holiday Campaign Planning
“Isaac told me that we would get to 30% of total revenue and that's exactly what he did. It was an excellent decision to outsource our email marketing & SMS program to experts like him.”
Agency behind the work
Hiflyer Digital
Email and SMS retention agency for ecommerce, focused on converting one-time buyers into repeat customers.