Case Study · Ecommerce
Hiflyer Digital × Judaica Place
Email revenue growth
year over year
Email share of total revenue
post-engagement
The challenge
What they were up against
Judaica Place, an online Judaica retailer, had effectively written off email as a channel, with email contributing roughly 1% of total revenue and the owner openly skeptical that email marketing could move the business.
The approach
How the agency worked the problem
HiFlyer rebuilt the program using its four-step S.P.A.M. email and CRM strategy, prioritizing customer lifetime value over broadcast sends. The team restructured segmentation, launched a proper flow library, and layered in campaign cadence designed to reduce the brand's reliance on paid acquisition.
Services deployed
- Email Marketing
- Retention Strategy
- Segmentation
- CRM
“My line was email is dead. But if anyone could revive it, it was you.”
Agency behind the work
Hiflyer Digital
Email and SMS retention agency for ecommerce, focused on converting one-time buyers into repeat customers.