Case Study · Home Remodeling
Local Visibility × IWS Shutters & Blinds
small business3-month engagement
Conversion rate
baseline+53.13%
3 months
Organic traffic, keywords & value
baseline+165.2%
3 months
First page keyword rankings
baseline+457%
3 months
The challenge
What they were up against
IWS Shutters & Blinds, a window-treatment installer in the home-improvement category, needed faster organic visibility and a higher site conversion rate to compete in a crowded local market.
The approach
How the agency worked the problem
The agency ran a combined SEO and CRO program focused on first-page keyword expansion and on-site conversion improvements, compressing the typical ramp window into a three-month push.
Services deployed
- Local SEO
- Website Design
- Paid Search (PPC)
Agency behind the work
Local Visibility
Full-service home-services marketing agency with 15+ years in local SEO, paid search, and web design.