Digital Fuel Agency
#5 in Home Remodeling
Construction-focused lead-generation agency using SEO, paid search, LSA, and marketing automation.
- Founded
- 2015
- HQ
- Marlborough, MA
- Team
- 6-15
Founder
Meet the founder
Douglas Valadares
Founder & CEO
Douglas Valadares owns Digital Fuel Agency, a construction-focused marketing firm based in Marlborough, MA that specializes in lead generation through SEO, paid ads, and marketing automation.
Editorial
Editor’s take
Digital Fuel Agency positions itself as a construction-vertical specialist with over a decade focused exclusively on home remodeling and contracting businesses. Their tiered service packages — Grow, Scale, and Accelerate — bundle website design, SEO, Google Ads, Local Service Ads, and CRM automation into cohesive lead-generation systems built around automated sales processes. The agency's stated 100% customer satisfaction record and results guarantees, supported by client testimonials, make them a strong fit for remodeling contractors looking for a dedicated growth partner.
What they do
Services
Search Engine Optimization
Local SEO built for remodelers and construction firms competing in a defined service radius, targeting high-intent terms like 'kitchen remodel [city]' and 'home addition contractor near me' rather than vanity national keywords. Includes Google Business Profile optimization, citation cleanup, and review velocity as ranking inputs.
Google Local Services Ads
LSA setup and management positioned as the fastest path to the top of the Google results page for contractors, with the Google Guaranteed badge and pay-per-lead economics. Digital Fuel treats LSA as the anchor channel and layers SEO and Search Ads around it.
Google Search Ads
Paid search campaigns tuned for construction buying intent — emergency and replacement queries, project-specific keywords, and geo-fenced service areas — with call tracking and form tracking wired in so spend can be tied back to booked jobs rather than clicks.
Meta Ads (Facebook & Instagram)
Lead-gen creative and retargeting aimed at homeowners in the remodeling consideration window, using video and before/after imagery the agency can produce in-house through its commercial photo and video service at the Accelerate tier.
CRM & Marketing Automation
CRM setup, automated follow-up sequences, email and SMS campaigns, and an AI voice and text agent that responds to inbound leads immediately. Positioned as the answer to the common contractor problem of leads going cold because the owner is on a job site.
Custom Website Design
Conversion-oriented websites built specifically for construction companies, with hosting and ongoing support included, and integrated call and form tracking so the site functions as a measurable lead source rather than a brochure.