Platform
#1 in Real Estate
Real-estate-only marketing agency running paid Facebook campaigns, content, and 1:1 coaching for individual agents — one agent per market.
- Founded
- 2015
- HQ
- Naples, Fl
- Team
- 6-15
Editor’s Choice — honoree press kit available
Access press kit →Founder
Meet the founder
Tim Chermak
Founder & CEO
Tim Chermak is CEO of Platform, the real-estate-only marketing agency he built around a one-agent-per-market exclusivity model. Public background on Chermak is limited — the site focuses on the agency's thesis and client outcomes rather than the founder's resume.
Platform's positioning is unusual for the agency category. Rather than casting a wide net across verticals, Chermak narrowed the client base to individual real estate agents and brokers, and then narrowed it further by refusing to take two clients in the same geography. The logic: an agency running the same Facebook-ad playbook against competing agents in one market delivers diminishing returns to each client. Exclusivity protects the ROI on individual campaigns.
The agency's thesis runs through service design. Instead of offering CRMs, lead lists, or software-only tools, Platform operates as a full-service program — paid Facebook acquisition, branded content production, social management, local authority positioning, and weekly 1:1 strategy calls with each client. Pricing is published plainly ($2,200/month flat, with trial options), which is uncommon in an industry where retainers are typically gated behind sales calls and customized quotes.
Stated client transformation stories include Heather Mutz of Homestead & Ranch Real Estate, who reports multi-year engagement. Broader quantified case-study density on the public site is thin, so prospective clients should ask specifically about cost-per-lead and close rates in their own market during the sales call.
Featured video
Editorial
Editor’s take
Platform is a vertical specialist serving real estate agents exclusively, with a distinctive one-agent-per-market exclusivity model that prevents the shop from running the same playbook against competing clients in the same geography. The service mix is paid-Facebook-forward (listing and seller-lead campaigns), paired with custom content production, social management, local brand positioning, and weekly 1:1 strategy calls — positioned as an alternative to hiring an in-house marketing coordinator. Pricing is published plainly ($2,200/month flat, with trial options), which is uncommon in the category and signals confidence. Named-client transformation stories (Heather Mutz of Homestead & Ranch Real Estate) point to multi-year engagements; broader quantified case-study density on the site is light.
What they do
Services
Paid Facebook Advertising
Listing and seller-lead campaigns targeted at specific service-area ZIP codes. Ads and creative are produced in-house; budget recommendations scale with competition density in each market.
Custom Content Production
Photo and video content created for each agent's brand. Content is designed to position the agent as their local market's authority rather than as a generic realtor template.
Social Media Management
Day-to-day management across Facebook and Instagram, with posting cadence aligned to the broader content and ad strategy rather than generic industry-template posts.
1:1 Strategy Coaching
Weekly calls with a dedicated strategist covering campaign performance, content direction, and listing/market response. Positioned as an alternative to hiring an in-house marketing coordinator.
Local Brand Positioning
Visual and messaging framework to differentiate each agent in their local market. Includes brand guidelines, creative templates, and authority signals tuned to the local competitive set.