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Pruiti Marketin

#11 in Dental

Italian local-services marketing agency focused on client acquisition and revenue growth via paid search and social.

Paid SearchSocial Media AdvertisingLead GenerationLocal SEOMarketing StrategyCopywriting & Design
Founded
2015
HQ
Loano, Italy
Team
16-50

Founder

Meet the founder

Andrea Pruiti headshot

Andrea Pruiti

Founder & CEO

Andrea Pruiti is the founder of Pruiti Marketing, an Italian agency headquartered in Loano (Savona) that works exclusively with local service businesses selling offerings priced at €1,000 and above. The public founder narrative on the site is brief — the team page is largely a placeholder — so most of what can be said about Pruiti comes from the positioning the firm has built around him rather than a detailed biography. He is presented on the site simply as the face of the agency with an introductory 'Piacere, sono Andrea Pruiti' section and a local-business blog.

The thesis is explicit and unusually restrictive for an Italian marketing shop: Pruiti rejects vanity work (showcase websites, creative-for-creative's-sake campaigns, follower-count social management) and frames the agency as a client-acquisition system builder rather than a visibility vendor. The firm has organized itself into vertical divisions — dental practices, HVAC and heat pump installers, weight-loss centers, real estate agencies, and the broader home-services category — on the argument that local operators need sector-specific playbooks rather than generalist retainers.

The agency now employs roughly 20 people and reports having worked with more than 1,700 local business owners, actively managing campaigns for over 600. It holds Google Premier Partner status, which the site notes places it in the top 3% of Italian agencies by Google's own criteria, and Il Sole 24 Ore has described the firm as 'the surgeons of online marketing.' Pruiti's editorial framing — data analysis before spend, a repeatable 'surgical' method, continuous optimization — is consistent across the site.

Editorial

Editor’s take

Pruiti positions itself as an Italian local-services performance agency with deep roots in dental and high-ticket verticals including real estate, weight-loss centers, and HVAC — built around client acquisition and measurable revenue outcomes rather than brand-only campaigns. The agency's scale is well-documented: 1,700+ clients served, 600+ accounts under active management, €12M+ in ad spend managed, and Google Premier Partner status. That combination of verified credentials and specialization in conversion-focused paid search and social makes Pruiti a strong fit for Italian dental practices prioritizing patient acquisition over visibility alone.
By the Editorial Team · May 2026

What they do

Services

Paid Search for Dental Practices

Google Ads campaigns built around high-intent local queries for implantology, orthodontics, and full-arch treatments, with budgets calibrated to practices selling treatments above €1,000 rather than low-ticket cleanings.

Paid Social (Meta) for Local Services

Facebook and Instagram campaigns engineered for lead generation in geo-bounded catchment areas, with creative and targeting tuned to each vertical division (dental, HVAC, weight-loss, real estate) rather than a single generic template.

Pre-Investment Business Analysis

A diagnostic phase applied before any ad spend, in which the agency reviews the local operator's numbers, margins, and capacity to decide which channels and offers are viable. Engagements can be declined at this stage if the fit is wrong.

Vertical Division for Dentists

A dedicated team for studi dentistici that handles patient acquisition funnels, landing pages, and campaign management specifically for Italian dental practices, informed by the agency's cross-client data from the sector.

Ongoing Campaign Management and Optimization

Day-to-day management of Google, Meta, and YouTube budgets with a strategic referent and specialist consultant assigned per client. The agency reports having managed over €12 million in cumulative ad spend across its book.

CasaLeader™ Method for Home-Services Operators

A proprietary acquisition framework for the home and real estate segment, referenced on the site as the system new clients are onboarded into once the fit analysis is complete.