Thriving Mind Marketing

Jesse Deildale is the founder of Thriving Mind Marketing, a therapist-only marketing agency focused on websites, SEO, and Google Ads for private practice clinicians. His path into the work is unusually personal for an agency founder. After burning out in a high-pressure sales job, Deildale entered therapy himself and received an adult ADHD diagnosis, an experience he credits with reframing how he approached work and focus. He had been building websites as a side project, including one that ranked second on Google before he understood SEO as a discipline. When he was laid off during the pandemic with a newborn at home, he committed to the agency full time.

Rather than opening the doors to any small business, Deildale spent time talking to therapists directly about their frustrations: the tech felt overwhelming, generic marketing advice clashed with clinical ethics, and existing websites didn't reflect how clinicians actually talked about their work. That research became the agency's thesis. Thriving Mind Marketing positions itself as a specialist for private practice therapists, with copy written using polyvagal-informed language and fluency in modalities like EMDR, IFS, somatic work, CBT, ACT, and DBT, and with an explicit nod to Google's stricter trust standards for health content.

Deildale runs the agency alongside a small team that includes a managing director, a website design specialist, and a brand designer. The site claims more than 60 therapist websites built to date, and Deildale frames the work in personal terms: therapy changed his life, and the agency exists to help the clinicians who do that work get found.