North Star Marketing Group
#19 in Home Services
We help residential painting contractors looking to consistently generate more leads, book more estimates, and grow their revenue.
Tax CreditsCPA ServicesBusiness CoachingCost SegregationBookkeeping
- Founded
- 2015
- HQ
- Boardman, Ohio
- Team
- 6-15
Founder
Meet the founder
Michael O'Horo
Founder & CEO
Michael O’Horo is the founder of North Star Marketing Group, a growth agency specializing in helping residential painting contractors generate qualified leads and book more estimates. Before entering marketing, Michael worked as a painter himself and competed as a college quarterback, giving him firsthand experience with the painting industry and the leadership required to build a strong team. Today, he helps painting companies grow through professional video advertising, Meta ads, appointment setting, websites, and SEO.
Featured video
Editorial
Editor’s take
**North Star Marketing Group** positions itself as a multi-service business advisory firm serving small and mid-market companies in the home services sector, with core offerings spanning tax optimization, R&D tax credits, cost segregation, bookkeeping, and strategic consulting. Their integrated approach brings CPA-level financial expertise alongside operational and business coaching support, making them a recognized resource for owners seeking unified advisory services under one roof. Home services businesses looking for a single partner to address both financial performance and growth strategy will find North Star's breadth of capabilities well-suited to that need.
What they do
Services
Tax CreditsCPA ServicesBusiness CoachingCost SegregationBookkeeping