Prospects On Fire
#999 in Tree Care
Home-services lead-generation agency running paid ads, SEO, social media, and AI automation.
- Founded
- 2015
- HQ
- Mesa, AZ
- Team
- 6-15
Founder
Meet the founder
Anthony Walker
Founder & CEO
Anthony Walker leads Prospects On Fire, a Mesa, AZ-based digital marketing agency specializing in organic lead generation, paid advertising, SEO, and AI automation for home service contractors.
Editorial
Editor’s take
**Prospects On Fire** positions itself as a lead-generation specialist for home-service trades, with a concentrated focus on tree care and related contracting businesses seeking consistent, qualified inbound demand. The agency's service mix spans paid advertising across Facebook and Google, SEO, social media management, and AI-driven automation — framing these as an integrated system built to address common trade-business frustrations like poor ROI and low-quality leads. Their messaging draws on case-study and testimonial language that speaks directly to the operational realities of owner-operated service businesses, making them a recognizable fit for tree care operators ready to scale lead flow.
What they do
Services
Organic Lead Generation
Positioned as the agency's flagship service for home-services operators, built around targeted community outreach, posting in relevant local groups, and manual engagement intended to surface homeowners already discussing a tree, roofing, or HVAC issue rather than waiting for paid clicks.
Paid Advertising
Runs Facebook and Google Ads campaigns aimed at bottom-of-funnel home-services intent, with copy and targeting tailored to trades such as tree care, pest control, and roofing where seasonality and storm-driven demand shape budget pacing.
Search Engine Optimization
Combines on-page work with local SEO for service-area businesses, focused on ranking operators in nearby towns and suburbs for job-specific queries like emergency tree removal or stump grinding rather than broad brand terms.
Social Media Management
Handles content, posting cadence, and community interaction for home-services brands, with an emphasis on before-and-after job content and neighborhood-level visibility that matters for trades reliant on local referrals.
AI Automation
Builds custom automations for intake, lead response, and follow-up so that after-hours calls, form fills, and social DMs are captured and routed without adding office staff — a fit for small tree-care and HVAC shops where the owner is often in the field.